Not so long ago after writing an article on Content Creation – Quality vs Quantity, one of my commentators suggested that it was best to post new content on your site at least 3-4 times a week, otherwise “you might risk losing your loyal readers”. At the time I was posting between 1-2 posts per week, albeit long, intense articles.
I had publicly committed to taking on the challenge of posting several times a week and tracking the results.
OK, confession time…
I didn’t quite follow through with the challenge. As in life, we don’t always follow through with our promises and commitments. But you know what? That’s OK. The key here is to acknowledge that you did fall short on a commitment and recommit! Don’t make yourself wrong for not following through. That is just a waste of time and energy.
OK, so getting back to the topic … the challenge.
I decided to recommit to the Content Creation Challenge 2010 and I urge you if you are reading this to join me.
What is the purpose of the challenge?
To evaluate whether or not by creating a minimum of four new posts (pages if you run an ecommerce site) per week, will have an overall impact on your readership numbers, comments, sales, page views, etc.
So here are the rules if you care to play this game:
- You must post a minimum of four new posts (add four new products) to your site per week.
- For those writing posts, at least one of these posts must be a pillar article. By pillar I mean kick a*s article that makes people stop and say “WOW, that was an amazing article!”… That type of post.
- After posting new content you need to distribute this content to a minimum of 3 social media or bookmarking sites (visit Tools Of The Trade to get a list).
Just in case you are already looking for some loopholes (yeah, I’m a step ahead of you here), here is one loophole you can consider:
If you are worried about not having anything to say, take a look at this post on content creation ideas … maybe it will help. Another idea which I’ve done before is post someone else video and talk about it.
Hint: Anything Google related is always a good idea.
Here is a writing tip I learned some time ago after reading Mark Levy’s book ‘Accidental Genius‘. Basically when writing content for your website, sales pages, etc., what you’re going to do is start a timer and write non-stop as quick as you can on the topic for ten minutes. Don’t edit your article. If you make a spelling mistake, just let it be for now.
If you can’t think of what to write, just continue to write “blah, blah,blah” or whatever comes to mind. Your brain will continue to work and search for the words.
Once the timer goes off, STOP, put your pencils down…test over. Don’t look at it, don’t edit it…nothing. Close your word document (or writing journey) and don’t look at it until the next day.
Why are you doing this? By writing this way, you are allowing your creative genius to come out without edits. And by not looking at the piece right away, you are letting your brain ‘regroup’ in a sense. Once you do go back to it the next day, you are looking at it with “fresh” eyes.
Try it! I promise you it will make all the difference in your writing and creating content.
Length of challenge:
The challenge will go on for four weeks beginning Monday, September 27th and ending October 25th. Although a month may not be long enough, let’s start there and evaluate whether or not it should be extended.
What I need from you?
- Let me know if you are up for the challenge.
- Share this challenge with as many people as you can and let’s get everyone on board.
- Post your url in the comment section so I can try to keep tabs on you (hey, everyone needs a little nudge now and then ).
- Have fun with it!
Update: Here are some tools for your challenge.
Here is a excel spreadsheet to help you keep track of your progress – Content Creation Challenge Tracker
Track ranking for your top keyword – Scroogle Scraper
Are you game?